VINAMILK - HUMAN, FACTORY & FARM

 

At the end of April 2023, Vinamilk contacted us about their secret campaign that has been quietly underway for more than a year and is about to be announced. All work documents must then be kept confidential, all information about the project can only be opened and viewed in the personal area or must sit with your back to the wall when in the public area.

We were appointed to do all the physical imaging for the project, which then included 4 sets of photos, performed in 4 localities across Vietnam. The workload at that time was so huge that we had to decide to put aside all other surrounding projects for the next 3 months just to focus on this project.

Throughout our journey to work and learn, we witnessed with our own eyes the factory lines in Binh Duong, the large herds of cows in Tay Ninh farm, the lush green organic grasses in Lam Dong, we understood why they had to make efforts and determination to this day

 

THE FACTORY

 

THE FARM

THE STYLE

 

CREDIT

Client: Vinamilk | Prod. House: 282 Prod. | Project Manager: NgKhanhLy | Art Director: Phuc Phong Tran | Producer: Mai Lan | Line-Producer: Anh Duy | Photographer: Minh Ngoc & Mai Lan | Retoucher: Ngoc Ha | Videographer: Tib Nguyen team (Hai Phung, Nhan Devic, Tue) | Production Assistant: Nhu My, Duy Viet | Stylist: Le Anh team, Anh Duy, Maelody Mai Ngoc | MUA: Tan Tan, Vu Duong Vy Khanh | Factory's Talents: Tan Tan, Hung Khanh | Farm's Talents: Bao Ngoc, Phu Hau | City's Talents: Yum, Duyen Su, Tan Tan, Hoai Nam, Hung Khanh | Special thank to Mrs.Mai Chi, Mrs.Tuyen, Mr.Duy Dao, Ms.Megan Bowker & Vinamilk team for supporting us |

Client: Vinamilk | Prod. House: 282 Prod. | Project Manager: NgKhanhLy | Art Director: Phuc Phong Tran | Producer: Mai Lan | Line-Producer: Anh Duy | Photographer: Minh Ngoc & Mai Lan | Retoucher: Ngoc Ha | Videographer: Tib Nguyen team (Hai Phung, Nhan Devic, Tue) | Production Assistant: Nhu My, Duy Viet | Stylist: Le Anh team, Anh Duy, Maelody Mai Ngoc | MUA: Tan Tan, Vu Duong Vy Khanh | Factory's Talents: Tan Tan, Hung Khanh | Farm's Talents: Bao Ngoc, Phu Hau | City's Talents: Yum, Duyen Su, Tan Tan, Hoai Nam, Hung Khanh | Special thank to Mrs.Mai Chi, Mrs.Tuyen, Mr.Duy Dao, Ms.Megan Bowker & Vinamilk team for supporting us |

 
Campaign282 Production